Category Archives: PR

Those were the days my friends, I kinda thought they’d end.

Written by jeneane on September 26, 2009 — Leave a Comment

Jeaneane Sessum, Chris Locke – Kat Herding Media – a great parody site by up-and-coming PR consultant Kat Herding and her buff assistant Jeremy.

Also posted in Humor, So-So Media, freaky_deaky | Tagged , , , , , ,

news and embargoes and techcrunch and scoble OH MY!

Written by jeneane on September 23, 2009 — 3 Comments

I think everyone has gotten the memo by now: TechCrunch stopped honoring embargoes from PR people a long while back. And today, TC has still stopped honoring embargoes. Elvis also remains out of the building.
It’s understandable Mike doesn’t want to deal with embargoes because he spends time writing stories that are supposed to be news [...]

Tagged , , , , , ,

10 Blog Mamas Join Forces as bTrendie Advisors

Written by jeneane on August 4, 2009 — 3 Comments

In news flying about today, you may see mention of bTrendie. That’d be a GOOD thing. (Why you might not see this news is another post, coming soon to a snarky social media blog near you.)  Several of my esteemed blogosphere cohorts, plus yours truly, are helping bTrendie bring a shopping experience to moms and [...]

Also posted in Uncategorized | Tagged , , ,

The Jazz of Social Media

Written by jeneane on June 7, 2009 — 5 Comments

I came across a good article in AdWeek about how and why social media differs from the broadcast mindset. In the article, Paul Gunning explains that while companies are rushing ahead into social media as the next-best-shiny-new-way-to-build-their-brand strategy, they haven’t yet crossed the reality chasm. Gunning describes this headlong blind rush into social media as [...]

Also posted in Not so freaky, So-So Media, The Man, freaky_deaky, writing well | Tagged , , , , , , , , , ,

More Flawed Research: “Turn To” vs “The Because Effect”

Written by jeneane on June 1, 2009 — 2 Comments

The problem with the research discussed here, which posits that social media doesn’t drive sales, even though companies using social sites (i.e. participating on the Internet’s many social intranets) say that activity DOES drive revenue, is that they’re asking the wrong question: “What proportion of social media users TURN TO social media when making purchasing [...]

Also posted in Not so freaky, So-So Media, meta | Tagged , , , , , , ,

zomgz guess who made the atlanta women in social media lizt!?

Written by jeneane on May 26, 2009 — Leave a Comment

Thanks to Toby at Diva Marketing for including me in the who’s who of Atlanta-based social media consultants. Toby got to wondering where the women were and decided to answer the question herself. Of course, if I had made the list, she’d be at the top!
It’s been 2,033,911 Internet years since I made a list, [...]

Also posted in So-So Media