Tag Archives: blogging

10 Blog Mamas Join Forces as bTrendie Advisors

In news flying about today, you may see mention of bTrendie. That’d be a GOOD thing. (Why you might not see this news is another post, coming soon to a snarky social media blog near you.)  Several of my esteemed blogosphere cohorts, plus yours truly, are helping bTrendie bring a shopping experience to moms and [...]

The Jazz of Social Media

I came across a good article in AdWeek about how and why social media differs from the broadcast mindset. In the article, Paul Gunning explains that while companies are rushing ahead into social media as the next-best-shiny-new-way-to-build-their-brand strategy, they haven’t yet crossed the reality chasm. Gunning describes this headlong blind rush into social media as [...]

More Flawed Research: “Turn To” vs “The Because Effect”

The problem with the research discussed here, which posits that social media doesn’t drive sales, even though companies using social sites (i.e. participating on the Internet’s many social intranets) say that activity DOES drive revenue, is that they’re asking the wrong question: “What proportion of social media users TURN TO social media when making purchasing [...]

the WB and mommy blogging and also Detroit

also posted over at allied…
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Kelly at Kdidddy has a great recap of her recent trip to the (former) motor city, the glory, the tragedy, the vinyl, the husband, the house music, the to be continued, and the pictures.
OH and the writing. I’ve been reading way more ‘mommybloggers/parenting bloggers’ than usual recently because of a project [...]